Legal Marketing on the Internet

By Promediaattorneymarketing Google+

iStock_guyonmobileIn today’s high-tech world, it is imperative that your legal marketing plan incorporate an Internet presence. More and more victims are searching for a personal injury law firm on the World Wide Web than ever before. Technical advances in mobile devices, such as cell phones and tablet computers, allow users to search for an attorney anywhere and anytime. If your firm is not prominently advertising on the Internet, you ...

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Do My Own Legal Advertising or Go with a Marketing Pro

By Promediaattorneymarketing Google+

StrategyThere are a number of ways to implement a marketing plan for your law firm. You could hire one or more in-house legal advertising professionals to serve on your staff. You might handle your attorney marketing on your own. You can hire an outside firm to do some, most, or all of your legal advertising. The right decision for your law office requires careful consideration from you and your ...

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Custom TV Commercial vs Group TV Advertising

By Promediaattorneymarketing Google+

Watching tvTelevision commercials are the most effective form of personal injury attorney advertising in today’s market. If you are serious about marketing a law firm in the current competitive business environment, you need to be on television.

TV is an active medium that delivers a strong call to action to injury victims, prompting them to pick up the phone and call a personal injury attorney. Statistically, television commercials deliver the ...

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Five Marketing Tips Every Law Firm Should Be Thinking About

By Promediaattorneymarketing Google+

StrategyIn the legal practice space, competition is fierce.  Of the lawyers I speak with daily, practically all of them stress the number one priority for them and their practice, is the need to expand their caseload and attract new business.  Now more than ever, the need to bring new clients on board before they head elsewhere is the place most law firms start.  In order to attract all of ...

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